8 Reasons Why SEO Helps Your Business Smart business owners know how important search engine optimization (SEO) is for their company’s websites. SEO, when done effectively, will help to increase a website’s visibility on the search engines. This means that their website will show up in the top search results when someone searches for a keyword or phrase that applies to their business. Being in the top results can send thousands of targeted prospects to your website. In fact, smart SEO can help your business in many ways! Consider these benefits of SEO: You will see an increase in traffic….